Ink or Swim Tattoo is an award-winning tattoo and piercing studio based along the historical Lincolnway corridor in Valparaiso, Indiana. Since opening our doors April 1, 2016, our mission has been to maintain a safe, clean, and friendly environment for your permanent skin art. We never want clients worrying about shoddy equipment, tight quarters, or a pushy crew at Ink or Swim. Here, you're treated like family from beginning to end.

Much like the high-end salons co-owner Kerri managed prior to owning the shop, your experience at Ink or Swim will be above and beyond your expectations in every facet. We only use industry-leading suppliers and products, and our team of artists and piercers is the best you'll find anywhere in the country. But don't just take our word for it...Read through our 100% 5-star Facebook reviews and check out our team's work on Instagram.

Our shop, and artist Emilio Saylor specifically, was certified in October 2017 as one of the first artists allowed to create Skin Motion™ SoundWave Tattoos™. For more information, visit our SoundWave page.

Commitment to Community

We are dedicated to being positive pillars of the Valparaiso community. Before we opened, Ink or Swim joined the Valparaiso Chamber of Commerce where our membership was the first and still the only for a tattoo business ever in Valparaiso. Our ownership team regularly attends ribbon cuttings and other Chamber events. 

Ink or Swim is also heavily involved with the local art scene, hosting various artists inside our walls through the year, including acting as a host location for the Pop Up Valpo art show.

We firmly believe in redefining the expectations of our clients and our community in everything we do. We want to prove the tattoo world isn't a scary place. We know we aren't the only shop in town, but we definitely want to be the best and, most importantly, your favorite.

Who does Ink or Swim service?

At Ink or Swim we regularly tattoo people from around Northwest Indiana and the Midwest, and have clients from as far away as Seattle and Miami. Our clients come from all walks of life and ask for all different kinds of tattoo styles and subject matter.

Our artists will tattoo just about anything you want on your body, however at the shop we do reserve the right to not perform certain tattoos based on their subject matter and/or their placement on any client’s body. In most situations we will gladly provide alternatives and work with you to ensure all parties are satisfied. For questions about minors receiving tattoos or piercings, please visit our FAQ page, or contact the shop directly.

There is absolutely zero tolerance of any discrimination by employees, artists, or anyone else based on creed, disability, gender, gender identity, marital status, nationality, race, religion, sex, or sexual orientation. 

If you have any questions please feel free to call us at 855-INK-SWIM // 855-465-7946, or send an email to All consultations are totally and completely free, we want to help you take your idea and make it into a beautiful, lasting body art!